Assessments as a Lead Gen Strategy

Assessments as a Lead Gen Strategy

Assessments use engagement marketing, which makes them a key tool in an effective lead-generation strategy. An assessment can capture information from hot or cold leads, allowing you to continue communication and hopefully convert them! Read on for some strategies and...
Assessments vs. Surveys

Assessments vs. Surveys

An assessment, like a survey, can be an invaluable tool for you and your business. Both assessments and surveys allow you to gather client data. Assessments allow you to take things a step further and offer expert feedback and tailored results to your clients. Are you...