How to Share Assessments for Maximum Brand Impact

It’s no secret that assessments are a great way to engage with your audience and share your expertise.

So – what are the next steps once you’ve created a stellar assessment, and are ready to share it with current or prospective customers?

With Assessment Generator, we’ve made the process easy and seamless:

You’ll receive a unique URL (where ‘0000’ is the unique identifier for your assessment):

https://app.assessmentgenerator.com/assessment/0000

This works well in most situations – you can link to the assessment from your website, post it to social media, or send it via email. This is a great option if you’re trying to engage your current email list in a new way, or reach a wider audience on social media.

What if you want to limit the distribution of your assessment?

You may not want everyone to have access to an assessment. This could be for any number of reasons, including:

  • Your assessment is only to be used internally by existing clients
  • It’s only available if the respondent has paid a fee first
  • It contains some intellectual property you don’t want widely distributed
  • You want your assessment URL to reflect your brand

Whether it’s to emphasize your brand, keep visitors on your website, or protect your intellectual property, we’ve got you covered!

Assessment Generator offers 3 distinct approaches that allow you to hide, encrypt or change your assessment URL:

Embed your assessment in an iframe

An iframe allows you to embed your assessment within your website, so your visitors can take the assessment without leaving your site. Choose where on your site you’d like to showcase your assessment – whether that’s a dedicated page that also includes your site’s menu items, or alongside other brand elements you’d like clients to see and potentially engage with.

This capability is available with all of our subscription plans. Check out Sharing Your Assessment in our User Guide for details.

Encrypt your assessment URL

This approach modifies your URL so that the exact format is hidden from respondents when shared. In addition, once someone opens your assessment, the URL shown in the browser address bar instantly changes to an address that cannot be used or copied. Meanwhile, the respondent can still complete the assessment normally. This is a great option for paid assessments and really gives them an exclusive, made-for-you feel.

This feature is available for Advanced and higher subscriptions. You can also sign up for a 2-week free trial of our software, which allows you to test out our Advanced-level features!

Use a custom subdomain

With Private Label subscriptions, you can set up a custom subdomain on your website for your assessment. Creating a custom subdomain is an effective way to designate a custom URL for your assessment.

This capability offers an additional level of professionalism and integration for your assessments; it truly helps them appear to be a seamless extension of your brand (which they are!) For example, your assessment URL could look like: https://assessment.YourCompany.com

Learn more about how to Personalize your Assessments with your Private Label account in our User Guide for details.

We want your assessments to work for you!

We’ve designed Assessment Generator to work seamlessly with your current business practices so that you can reach new heights. Whether you’re building a new audience, looking to better engage with your current customers, or simply gain helpful data along the way about people who come in contact with your brand, our assessments can help you work smarter and more efficiently.

Create your free account today, and discover what our software can do for you!

How Entrepreneurs Can Use Assessments To Manage Growth

How Entrepreneurs Can Use Assessments To Manage Growth

The word “assessment” can mean different things and conjure up different thoughts with every person.

I’m no psychologist, but I’m willing to say it may go back to grade school and the dreaded test day. No matter how much we were sure that we did our best on a test, we could’ve missed something and we might receive a disappointing grade.

It can be the same in business – if you keep doing the same things that you’ve always done, you’ll continue to get the same results. It’s easy to continue coasting along with that cozy illusion that we’re exactly where we think we are and need to be.

However, when it comes to our business, this tack of ‘looking in the mirror’ is counter to what we should be doing.

The reality is that when it comes to our business, tracking business performance is essential at any stage. As a company owner or an entrepreneur, you need to be aware of your business’s strengths and weaknesses.

As an analytical tool that provides a clear picture of your business—where it stands, where it is going—and the factors affecting your growth, a periodic assessment is essential to achieving your goals.

So, while many entrepreneurs think that assessments are simply used to point out the status of their business, client, or customer, a successful entrepreneur will use assessments to see opportunities for growth.

How to Conduct Business Assessments

Every business assessment should consider 4 factors.

  • Strengths
  • Weaknesses
  • Opportunities
  • Threats

Strengths, Weaknesses, Opportunities, and Threats, or SWOT are the key ingredients that business owners should consider when analyzing the competition and planning effective strategies for the future. A SWOT analysis should be applied to the several departments integral to a company’s success.

We offer a set of pre-written Business and Entrepreneurship assessments that will help you understand where your business is today and identify areas that need improvement. The best part is that these assessments have already been written and are ready to go today!

An assessment is more than just taking the temperature of your business; rather, an effective assessment will help guide you toward the optimal track for growth. An effective assessment will enable you to translate your vision for your business into reality. Taking the same assessment every three to four months will show the gains you’ve made in striving for enhancing your business.

Use Assessment Generator to automate your assessments and get results quickly.

Create your free account today!

Validation Is Here

Validation Is Here

When you want to provide a little extra formatting guidance in your assessment, validation text entry questions might be the solution you’re looking for.

Validate data

Validate Your Respondent’s Answers

Using Validated Text Entry Questions, you can take an extra step to ensure that your respondents format their answers correctly.

Ask your respondents for an email address, date, or URL, and their answer will be confirmed to be in the correct format.

Please note that our software is not able to verify that the email address, date, or URL entered is accurate, only that its format is consistent with acceptable standards for those data types.

Results are largely consistent across browsers Chrome, Firefox, Edge, Opera, IOS, and Safari for email and URL validation though the user experience does vary slightly depending on the platform.

Date validation is unfortunately not currently available on Safari, so for now we recommend using any of the other browsers for this purpose.

Please check out Adding Validated Text Entry Questions in our User Guide for details.

Ready to get started?

If you have any questions about this or any other feature of Assessment Generator, we’re happy to help!

Boost Your Coaching Program’s Value With Self-Assessments

Boost Your Coaching Program’s Value With Self-Assessments

The most difficult part about selling coaching services is the lack of perceived tangible results.  This is especially true for life coaches, who frequently focus on goals other than increasing the bottom-line.  And when people can’t see a tangible result at the end of the process, it’s a lot harder to convince them to buy.

Some coaches have found a way to increase the level of tangibility by offering e-books, books, booklets, audios, manuals, and other physical products.  While these are all great items to use as bonuses, they may take a while to create.

assessment value

Add Tangible Value

If you would like to add tangible value to your coaching program — but don’t want to spend weeks or months creating it — consider including a self-assessment to go with your coaching program.  Assessments are fun and will provide invaluable insights for your clients.

While it’s certainly possible to license the use of existing assessments, you can custom develop your own to immediately increase the value of your services. Begin by listing all the skills and competencies your clients must possess by the end of the coaching process.  Also, list all the activities and actions they must take to achieve maximum results with your program.

Then, create a detailed scoring key, explaining what their score means.  The longer the assessment, the more detailed the scoring key should be.

When you are done, format your assessment into a Word or PDF document so your clients can instantly download and print it out!

You can also completely automate your assessments with Assessment Generator. This online software tool allows you to quickly build custom coaching assessments, put them on your website, and have the results e-mailed to both you and your client instantly.

Give your assessment an attractive title, and even a cover graphic – in other words, treat it like a tangible product.  Nothing attracts coaching clients more than tangible results, and assessments will help you deliver exactly that!

Ready to get started?

If you have any questions about this or any other feature of Assessment Generator, we’re happy to help!

Randomize your Questions

Randomize your Questions

Now you can randomize your assessment questions with Assessment Generator.

Want to display your questions to your respondents in a random order every time someone takes your assessment? We’ve got you covered!

We offer two different ways to shuffle the order of your assessment questions, depending upon how you set up your assessment.

Completely Random — Split Assessment by Pages

When you choose to display a specified number of questions on each page of your assessment, you can shuffle all of your questions and present them in completely random order.

 

Randomize Questions Pages

 

This means you can present your questions in a different order each time someone takes your assessment.

Your questions always stay in the order that you specify inside your account editor so you can easily analyze your respondents’ answers and observe patterns.

Randomizing your questions is a useful feature to encourage honesty in your respondents who like to “game the system”. It can also spice up the presentation of your assessment by providing a fresh look to every respondent.

Randomize within Sections — Split Assessment into Sections

When you choose to display your questions as grouped within designated sections, you can randomize your questions within each section.

 

Randomize Questions by Section

 

You specify the presentation order for your sections on the Setup Page in the assessment editor.

While the questions within each section are presented in a random order each time someone takes your assessment, the section order always remains the same.

Please check out Setting Up Your Assessment in our User Guide for more details.

Thank you for choosing Assessment Generator!