Using Assessments on a Lead Magnet Page

Using Assessments on a Lead Magnet Page

Lead magnet landing pages are crafted with one main goal in mind: to drive lead generation.  Like a magnet – they should hook potential customers in as leads! A strategic way to capture leads on a page such as this is with an assessment. This can be done...
Advantages of Surveys & Assessments

Advantages of Surveys & Assessments

It’s a new year – and if you’re not using surveys and assessments as part of your marketing strategy, it’s finally time! In an era where personalized interactions and audience engagement are key, surveys are powerful tools to help gather valuable insights...