Are You Ready to Add a Blog to Your Marketing Mix?

Are you and your business ready for a blog? Is a blog the right marketing tool for you?

A business blog is an incredible online marketing tool that can save you thousands of dollars while providing great business opportunities in just one click. Or, it can be an energy drain and time consumer. You need to know yourself and your business well before you decide.

This 20 question survey will help you determine if adding a blog to your marketing mix is right for you. Before you start a blog, it's important to know a few things about this important and powerful communication tool.

Check off each statement that is TRUE for you now. If a statement is not true for you, do not check the box. You will receive a score after you complete the assessment.

After taking the assessment you will be directed to a webpage with a 60 minute audio program called "What the Heck is a Blog? Why Every Professional Should Start Blogging Now!" ($49 value). This is The Blog Squad's gift to you so you can learn more about business blogging.

I want to be viewed as a credible expert in my field.
I want to actively market my service and products.
I enjoy writing to communicate my ideas and opinions.
I want to expand the reach of my business to a national and even a global audience.
I want to cut through the marketing hype with an authentic voice.
I'm reasonably tech-savvy and am not intimidated by the Internet.
I'm frustrated with spam and email filters; they're preventing me from getting my ezine delivered to subscribers.
I spend time on the Internet every day, researching my field.
I enjoy learning new marketing strategies.
I appreciate feedback from readers and clients, and use it to improve my business.
I'm looking for a hassle-free way to attract more prospects and clients.
I want to be in control of my online presence, and not have to go through a web designer every time I want to change or add something to my site.
I want a simple solution for marketing my service and products.
I know that ongoing marketing is important and I currently devote time to my marketing tasks every week.
I want to create ebooks and info products.
I know my target audience/niche.
I know the purpose of my business.
I enjoy sharing resources with my clients and prospects.
I want to get more traffic to my website.
I know what a blog is and read them on a regular basis.
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